Passion project of two Napa Valley natives, Jake Krausz (Estate Director of Arkenstone Vineyards) and Vincent Traverso, this simply labeled “California Rosé” is anything but simple. To look at it, with it’s darkish color in the bottle, the extremely large font, and the generic label — you may think (like I did) that this is some kind of weird blended saignée-style rosé made from leftovers. It’s actually, quite the opposite.
In fact, Krausz and Traverso started this project to get rid of the “California Rosé” stereotype…